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We ate 96 Easter eggs and these are the best for 2025

The winner might surprise you!

By
preview for Easter Taste Tests

The Good Housekeeping Institute’s annual Easter taste test is back for 2025 and we’re confident we’ve found the best Easter eggs for your feast yet!

We were inundated with innovative flavours (pretzel and honeycomb anyone?) and show-stopping designs — including ones with colourful stripes, edible paint splatters and 2D ultra-thick slabs.

The testing team tried all components, including any additional truffles, sweets and hidden surprises. From budget-friendly buys for the all-important Easter egg hunt, through to ultra-decadent adult-only eggs, we’ve found the tastiest treats, made from milk, white and dark chocolate.

We've also included the best vegan chocolate and free-from options too.Best of all, most can be bought online and sent directly to the lucky recipient... care of the Easter Bunny, of course!

Overdone it on the chocolate? Read on for more expert-tested Easter buys: Best hot cross buns | Best chocolate hampers | Best Easter roasts to buy | Best Easter seafood | Best meat-free Easter centrepieces | Best cream liqueurs

How we test Easter eggs

Our Easter experts tried a whopping 96 milk, white, dark and vegan-friendly chocolate eggs this year across our adult and kids’ categories. Each was blinded to avoid brand bias, and testers assessed the aroma, rich flavour, creamy texture and appearance before awarding a final score.

These are the eggs worth the splurge for a cracking Easter 2025.

Best milk chocolate Easter eggs

best milk chocolate easter eggs 2025
Best milk chocolate Easter egg and best value

Exceptional by ASDA Caramel, Pretzel & Honeycomb Milk Chocolate Egg 300g

UK Taste Approved(GH)
Caramel, Pretzel & Honeycomb Milk Chocolate Egg 300g

Score: 89/100

If you only buy one Easter egg this year, make it ASDA’s crunchy pretzel and honeycomb-studded milk chocolate showstopper. It was an absolute hit with everyone who tried it, with testers raving about the sweet and salty combo. And not only did it come out on top – it's also the best value buy too. Result!

Runner-up milk chocolate Easter egg

Russell & Atwell Easter Egg Mini Monty 330g

UK Taste Approved(GH)
Easter Egg Mini Monty 330g

Score: 88/100

Granted, it’s not the cheapest, but once you get a taste of Russell & Atwell’s exquisite chocolate, there’s no going back. Each pack contains a thick egg made with complex, quality milk chocolate, along with five packets of fresh truffles, featuring salted caramel, creamy milk, cracking hazelnut, smooth dark and dirty blonde flavours. There’s truly one for everyone.

Hotel Chocolat Extra-Thick Easter Egg – Milk to Caramel 390g

UK Taste Approved(GH)
Extra-Thick Easter Egg – Milk to Caramel 390g

Score: 85/100

Hotel Chocolat’s Extra Thick Eggs have been reimagined for 2025. The lavishly thick-shelled eggs are piled high with truffles, pralines and caramels, and this one is created with half 40% milk chocolate and half fruity caramel-flavoured milk chocolate – a match made in heaven.

It’s presented in a new 100% recyclable shell made entirely from paper pulp, inspired by the shape of a cacao pod – beautiful!

Cadbury Dairy Milk Half & Half Ultimate Egg 372g

UK Taste Approved(GH)
Dairy Milk Half & Half Ultimate Egg 372g

Score: 85/100

Why choose between milk and white Cadbury chocolate when you can have both? The brand’s distinctive, nostalgic flavour was instantly recognisable for our panel, tasting exactly like Milkybar buttons on one side (albeit in an extra thick format) and classic Cadbury on the other – making this the ultimate indulgent treat for Easter.

Quality Street Inclusion Easter Egg 495g

UK Taste Approved(GH)
Quality Street Inclusion Easter Egg 495g
Now 54% Off

Score: 84/100

Quality Street isn’t just for Christmas, as this egg proves. Testers loved the rich, butterscotch aromas and cocoa flavours of this egg, as well as the buttery, chewy pieces of fudge embedded in its shell.

If that wasn't enough, it also comes with a bag of fudge and caramel Quality Street chocolates hidden inside.

Best design

Melt Hazelnut & Popcorn Caramel Breton Egg 650g

UK Taste Approved(GH)
Hazelnut & Popcorn Caramel Breton Egg 650g

Score: 82/100

Melt’s stripey chocolate egg is made up of striking segments of solid chocolate and was voted “Best Design” within its category. Split across nutty hazelnut-spiked milk chocolate and popcorn-flavoured blonde chocolate, it was described as “dreamy” and “exceptional” by our panel. This is a truly beautiful gift for loved ones this Easter (it’s also great for self-gifting).

Waitrose No.1 Milk Chocolate Flat Easter Egg 190g

UK Taste Approved(GH)
No.1 Milk Chocolate Flat Easter Egg 190g
Now 75% Off

Score: 82/100

Part of the Waitrose No.1 range and new for 2025, these flat Easter eggs are every bit as delicious as their 3D counterparts. Made from truffle-like milk chocolate interlaced with crunchy feuilletine, bitter cocoa nibs and subtle salt crystals, this is a real grown-up egg to enjoy and savour.

Best dark chocolate eggs

best dark chocolate easter eggs
Best dark chocolate Easter egg

Exceptional by ASDA Orange & Ginger Dark Chocolate Egg 200g

UK Taste Approved(GH)
Orange & Ginger Dark Chocolate Egg 200g

Score: 84/100

ASDA has done the double this year. Our winning dark chocolate egg filled the kitchen with a distinctive sweet orange aroma, which also came through in the flavour. While the spicy crystalised ginger was a little more subtle, testers enjoyed the combination, and they liked the added crunch from the citrus peel in the shell.

Runner-up dark chocolate Easter egg

Cocoa Loco Dark Chocolate Egg 225g

UK Taste Approved(GH)
Dark Chocolate Egg 225g

Score: 83/100

This glossy egg is completely organic and made from 72% cocoa. It’s one for true dark chocolate fans, with an intense bitterness and complex notes of toasted nuts and coffee. And despite the shell being luxuriously thick, our testers said it melts on the tongue. Each egg also comes filled with chocolate buttons made from the same quality chocolate.

Bettys Speckled Dark Chocolate Easter Egg 350g

UK Taste Approved(GH)
Speckled Dark Chocolate Easter Egg 350g

Score: 82/100

A decadent feast for dark chocolate lovers, this speckled egg is rich, dark and fruity. Testers loved the bitter profile and found the flavour powerfully long-lasting with subtle notes of raisins and berries.

Sainsbury's Taste the Difference Belgian Dark Chocolate Orange XL Easter Egg 230g

UK Taste Approved(GH)
Taste the Difference Belgian Dark Chocolate Orange XL Easter Egg 230g

Score: 82/100

A classic dark chocolate and orange combination, testers loved the bitter, earthy chocolate, which was perfectly balanced by the acidity of the orange. The candied orange peel was a nice touch, adding additional bursts of citrus.

Morrisons The Best Belgian Dark Chocolate & Pink Salt Easter Egg 240g

UK Taste Approved(GH)
The Best Belgian Dark Chocolate & Pink Salt Easter Egg 240g

Score: 81/100

Part of Morrisons’ premium Easter range, this egg is made with decadent Belgian dark chocolate and laced with sea salt for a subtle saline slant. The flavour was powerful and long-lasting, with a little going a long way – making this perfect for sharing.

Waitrose No.1 Dark Chocolate & Nut Flat Florentine Easter Egg 204g

UK Taste Approved(GH)
No.1 Dark Chocolate & Nut Flat Florentine Easter Egg 204g
Now 75% Off

Score: 79/100

Combining the candied vine fruit and flaked nuts of a Florentine biscuit with rich and smoky dark chocolate, Waitrose’s range of thick, flat eggs are beautifully decorated. It’s pretty sweet for dark chocolate, with nuanced notes of coffee and malt biscuit, as well as a good snap and crunchy pieces.

Best value dark chocolate Easter egg

Co-op Irresistible Marbled Millionaire's Easter Egg 200g

UK Taste Approved(GH)
Irresistible Marbled Millionaire's Easter Egg 200g
Now 43% Off

Score: 78/100

Thanks to its clever marbled design, testers thoroughly enjoyed the combination of creamy milk chocolate against the darker cocoa in this egg, while the biscuit and caramel that runs throughout give it a sweet, malty kick. It’s perfect for those who enjoy rich, dark chocolate, but without the bitterness.

These also passed...

best dark chocolate easter eggs: lindt lindor dark mint easter egg
Lindt

Best white (and blonde) chocolate Easter eggs

best white chocolate easter eggs
Best white chocolate Easter egg

Waitrose No.1 The Chocolate Croissant Easter Egg 275g

UK Taste Approved(GH)
No.1 The Chocolate Croissant Easter Egg 275g
Now 75% Off

Score: 82/100

Who could resist this blonde chocolate croissant from Waitrose? And it tastes just as good as it looks, with a beautiful caramelised sweetness and notes of toffee that complement the feuilletine-style biscuit crunch found running through the thick, creamy shell. Fun and delicious, she’s a worthy winner.

Headshot of Callum Black
Tested byCallum Black
Food and Drink Testing Manager

Callum is our Food and Drink Testing Manager and has been part of the world of professional catering for 10 years, from cheffing to food manufacturing. While working in manufacturing he specialised in bespoke product and menu development for several start-ups and well-known brands such as Wrap It Up! and HOP Vietnamese. He holds the WSET Level 2 in wine, a Level 3 in spirits and has a particular interest in agave spirits.  

Lettermark
Tested byJoanna Anastasiou
Food and Drinks Tester

Joanna Anastasiou is our Food and Drinks Tester, and has completed certifications in Sensory Foundation and WSET Wine Level 2 training. Prior to this she studied geography with conservation biology at the University of Exeter and trained at Ballymaloe Cookery School in Ireland. Through this she has developed a passion for sustainability within the food and agricultural sectors. Joanna also volunteers in kitchens with FoodCycle, as well as on multiple wildlife conservation projects, where she formed a particular love for bees! 

Headshot of Georgia Turnell
Tested byGeorgia Turnell
GHI Food & Drink Tester

Georgia has been part of the hospitality industry for the last nine years. Her starting point was the world-renowned Le Cordon Bleu culinary school where she gained a Diplôme de Pâtisserie. She has worked at a number of well-known restaurants and bakeries including The Club at the Ivy and Ottolenghi, Notting Hill where she was the head pastry chef. Most recently, Georgia worked at The Clink Bakery inside HMP Brixton, which aims to reduce reoffending through teaching. She is an expert in all things baked goods and holds a WSET level 2 in wine.

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