We earn a commission for products purchased through some links in this article.
The best vegan protein bars for healthier snacking in 2025, approved by nutritionists
Our top picks are nutritious and delicious

If you’re still under the impression that vegan protein bars taste like cardboard, it’s time to think again. With more of us opting for a plant-based diet than ever before – according to research, the number of vegans in the UK increased by 1.1 million between 2023 and 2024 – supplement brands have significantly upped their game.
Over the past few years, a plethora of protein-rich snacks have hit the market to help you reach your health and fitness goals on a plant-based diet. So, our Good Housekeeping Institute experts, along with a panel of leading sports nutritionists and dieticians, got chomping to find the ones that deserve a spot in your snack cupboard.
Whether you're attempting Veganuary or simply trying to consume less dairy, these are the best vegan protein bars for munching on after the gym, in the office or on the go, from crunchy, nutty treats to sweet, gooey brownies. Read on for our detailed reviews.
Why is protein important for women?
Protein isn’t just for bulky bodybuilder types – everyone should be consuming sufficient amounts of the macronutrient.
According to Charlie Steptoe, Active IQ qualified personal trainer and nutritional advisor, it’s crucial for bone health, muscle growth, healthy skin hair and nails, injury prevention, immune function and hormone production.
Getting enough protein is especially important for women as they progress into their thirties, forties and beyond. “After 30, we start to lose as much as 3-5% of our muscle mass per decade,” explains Steptoe, pointing out that eating a protein-rich diet can help counteract this.
“Women are also at an increased risk of osteoporosis after the menopause due to a decline in oestrogen levels,” she adds. “Eating enough protein, along with other key nutrients like vitamin D and calcium, can help support bone and muscle health and reduce the risk of osteoporosis.”
How much protein do you need every day?
Steptoe says the average woman should be getting at least 0.75g of protein per kilogram of bodyweight per day. So, if you weigh 70kg, that means consuming 52g of protein.
If you’re exercising regularly or engaging in strength training, it’s advisable to aim for between 1-2g of protein per kilogram of bodyweight.
Of course, protein needs vary from person to person and depend on a range of factors including age, weight, activity levels and health conditions. It’s important to find what works best for you and your body.
What should I be looking for in a vegan protein bar?
Opt for a protein bar that contains sufficient ‘complete protein’ – protein containing all nine essential amino acids to optimise protein synthesis in the body.
While dairy protein bars tick the ‘complete protein’ box, that’s not always the case with vegan varieties, so it’s important to choose one that draws from a variety of plant-based sources such as soy, nuts, seeds, pulses and grains. Thankfully, all the bars in this round-up have a complete protein profile.
“Look out for bars that are packed with artificial flavours, sweeteners and preservatives, which might give you a temporary boost but can leave you feeling bloated, tired and lacking energy,” warns Steptoe. “The fewer ingredients on the back of a wrapper, the better.”
She adds an important reminder that, while protein bars can be extremely convenient, the majority of your daily protein should come from whole food sources like legumes, pulses, nuts, seeds and plant-based meat alternatives.
Looking for the best vegan protein powders? We've reviewed a range of options to find the best on the market. Check out our favourites.
What is the best time to eat a protein bar?
Protein bars are great for snacking on after a workout to help your muscles repair and regrow, says Steptoe.
There are no hard and fast rules, though – they can also be enjoyed before and during exercise, as an afternoon snack when you’re on the go or as a post-dinner sweet treat. The main thing is to ensure you’re consuming enough of the all-important macronutrient throughout the day.
How we test
We put a range of vegan protein bars from the biggest brands through their paces at the Good Housekeeping Institute.
Our panel of sports and diet nutritionists – Rob Hobson, Tai Ibitoye, Lee Amico, Georgia Chilton and Dr Sinead Roberts – rated each bar on its nutritional make-up, formulation and quality of ingredients, with only the ones that met their exacting standards going forward to the next stage of testing.
Back in the lab, our editors and food testers judged the bars on flavour and texture. For fairness, all identifiable packing removed. We collated all the feedback before awarding each bar a final score.
So, whether you’re embarking on a new exercise regime or you’re looking for a healthier snack, these are the best tasting vegan protein bars on the market.
The best vegan protein bars for 2025
Priyankaa is our sleep and wellness expert, specialising in expert-tested reviews and roundups on the latest health and fitness products. From walking boots to running machines, Priyankaa has written about hundreds of products and is passionate about providing in-depth, unbiased reviews. Plus, as an avid runner and gymgoer, she knows exactly what to look for when finding the right gymwear, fitness tracker or earphones.
Priyankaa has an MA in Magazine Journalism from Cardiff University and over five years’ experience in health and fitness journalism. Priyankaa has written for Stylist’s Strong Women Training Club, where she regularly wrote about diversity in the fitness industry, nutrition tips, training advice and her experience completing various fitness challenges. She has also written for a variety of publications including Business Insider, Glamour, Bustle, Metro, HuffPost UK, gal-dem and more. Outside of work, Priyankaa can usually be found trying out a new gym class, seeking out London's best eats or watching a Spanish TV show in a bid to keep up her language skills.
Kim Hawley is our health and fitness product tester. Her career in fitness has spanned over 30 years. Prior to joining the Good Housekeeping Institute, she worked as a personal trainer, writer and fitness instructor for some of London’s most prestigious health clubs, including The Harbour Club, David Lloyd and The Chelsea Club. Passionate about women’s health and fitness, especially in pre/post menopause, she is also a Level 4 PT and holds a professional nutritional qualification. Kim is responsible for rigorously testing everything from cross trainers to smart watches.


13 best headphones for running and workouts

The best period swimwear, tried and tested

The best sleep supplements to help you nod off

The best running shoes to shop now